iCari Website Revamp
Case Study, 2023
Background
iCari is a platform for AIA agents to share campaigns and content with potential customers.
Problem Statement
iCari's cluttered and confusing interface is losing users' interest and engagement. It needs a makeover to guide users effectively to their destination.
Project Goals
Rounding up the problems on the iCari website, the goal of this redesign was ultimately to update and revamp the interface to make it easier for users to reach their destination. With simpler navigation, my team decides to make the app more engaging, encouraging users to stick around longer.
Final Design
Homepage
Generate New Link
My Activities
